With increasing environmental, safety problems and high costs caused by private transportation, many cities are
are trying to shift from private to public transportation.
Offering an in transport infotainment on public vehicles, metro, bus, tram, taxi, which also deals with ticketing and offer an open business platform supporting advertisers and service providers, can effectively make the transportation experience for regular commuters, business people on travel and tourists a better experience, providing self sustainability for the cities and the transportation companies.
Rome-mobile is an experimental prototype distributed in vehicle portal solution, offering to passenger's devices an app or web based interface to get the city info, eating, events, music, videos, travel information and much more
Advertising can be targeted to the category, location or passenger's profile making it more effective.
For more information contact: Massimo.DeSanctis@planebill.com